Ori works on a daily basis to improve Dstillery’s display advertisement targeting product, develop methods for estimating the causal effect of advertising, and stamp out fraud in programmatic advertising. In fact, Ori is one of the first individuals to notice and work to eradicate fraud in programmatic advertising and he received the first patent for eliminating fraud from the ecosystem.
He has over 15 years of experience in using data to tell stories, create products, and answer questions. He has built tools for determining if asbestos settlements were favorable, created analyses for identifying fraudulent doctors, supported negotiations with railroad unions, and developed methods for estimating the impact of HIV drugs.
Ori has a Ph.D. in Biostatistics from the University of California, Berkeley, where he worked on developing statistical methods for estimating causal effects.
We create data-driven marketing solutions that are brand-specific, cross-channel, and tuned to perform. And we deliver those solutions via platform or API, at whatever service level makes sense for you.