Dstillery Helps Frozen Food Company Cook Up New Customers During the Holidays
A frozen foods CPG company was getting ready for the winter holidays and wanted to reach consumers who have already shown an interest in their brand. This client already had relevant first-party data and came to Dstillery to build a scaled and customized audience.
First, we combined our client’s data with our powerful location and mobile data. Then, we ranked consumer behavior to reach those who were most primed to receive the brand’s message. Those consumers were served relevant contextual videos and supplemental display ads.
Our campaign excelled in video completion rate, and produced outstanding incremental reach with a 66% decrease in CPA over the course of the campaign.
Avoid the guessing game. Our quality data prevents overspending on low performing prospects.
We capture mobile location insights and infuse with desktop behaviors to optimize targeting across all channels. We do it privacy friendly too.
There’s only one chance to make a first impression. No bots, no inaccurate locations, no campaign overlap. We work hard, very hard, to make every impression count.