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Digiday Agency Summit

A shift is underway in the advertising industry, and it’s making the role of an agency as a trusted “partner” to brand clients increasingly unclear. With the rise of in-house shops, content production houses and more consulting companies encroaching on agency turf, what can agencies do to keep relationships with clients intact?

At the Digiday Agency Summit in Nashville, we’ll dive deep into the issues plaguing the agency business, from silos to competition from non-agencies and brand content studios to the call for diverse talent, and explore how agencies are working to stay modern and relevant through integration and innovation.