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A new cookieless way to reach your patients – powered by Dstillery’s patented ID-free™ technology
Custom Patient Targeting is a privacy-safe patient targeting solution designed for healthcare brands. Our product offers the precision and customization you need to drive optimal patient outcomes.
It doesn’t rely on any form of user-based targeting, ensuring 100% compliance with all laws, policies, and guidelines.
Using AI-powered predictive modeling, we build a just-for-your-condition model that targets individual impressions based on aggregated patient behavior.
Minimize waste and maximize privacy while achieving better DTC precision. Get started today.
Drives optimal patient outcomes by minimizing waste
Custom model is built just-for-your-condition and tuned based on your results
Your transparently built model is 100% compliant with HIPAA, NAI, and DSP rules
We help you define your seed by choosing input(s) for your condition and goals, such as healthcare-specific datasets, first-party data, keywords, and more.
We learn the browsing patterns of anonymous patients in your seed and extend the signals to all websites to build your model
The just-for-your-condition model predicts when and where impression opportunities are found that reach your patients.
A pharma brand reached more relevant patients & drove more prescriber inquiries.
Custom Patient Targeting drove a 171% more efficient CPA than other targeting solutions, including contextual.
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