As of January 4, 2024, Google activated a new browser feature, cutting off a site's access to third-party cookies for 1% of Chrome users.
That's why we created ID-free®.
ID-free is the ONLY ID-less behavioral targeting solution available today. It's neither contextual, which tries to infer behavior from content, nor conventional behavioral, which tracks browsing history. It's a new category of privacy-safe behavioral targeting that reaches 100% of ad impressions.
Time's up for cookies. Start using ID-free targeting for your programmatic campaigns today.
You choose behavioral, search, or first-party data.
We match behaviors from your data with browsing patterns from our panel.
We extend the patterns to all websites using our AI tech.
We scale your model to predict the website visits most likely to reach your customers.
Success Story: ID-free drove sales for a financial services company, delivering a 244% more efficient CPA than contextual & generating 4x more conversions.
Find Dstillery audiences wherever you already activate media.
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