melinda han williams explains the benefit of tracking behavioral signals throughout a user’s journey.
At DMEXCO 2022, our Chief Data Scientist, Melinda Han Williams, took the stage with our SVP of Strategy & Partnerships, Evan Hills.
Press play to watch a highlight of Melinda explaining the importance of behavioral signals in privacy-safe targeting.
To watch the full recording, click here.
Event organized by © Koelnmesse
Interested in learning more about our ID-free technology? Reach out to your Account Executive or email us at contact@dstillery.com.