Audience Studio
Easily activate audiences within Dstillery’s Audience Studio
Self-service platform, built for action
Audience Studio is Dstillery’s self-service platform used to explore, create, and easily activate audiences on your DSP of choice.
Move past static data. Don’t limit your audience strategies to broad swath demographics based on stale signals executed without insights. Utilize our time-relevant data to gain actionable insights and activate audiences swiftly and flexibly. There is a better way to harness your data and discover new customers and it starts with Dstillery.
Actionable insights
AUDIENCE RECOMMENDATIONS
Quickly see recommendations for which audiences to activate, so you can spend more time meeting your campaign goals and less time navigating difficult tools.
AUDIENCE OVERLAP AND RANK
Easily overlap various key audiences for data transparency and key insights.
WEBSITE BASED INSIGHTS
Explore URL-level insights to get a granular view of how your target audiences interact across the web.
Reimagine and streamline your audience strategy
TRUST YOUR DATA AND INSIGHTS
Dstillery’s data is massive, holistic, and clean. We observe and clean 160 billion physical and digital consumer interactions daily.
POWER GROWTH AND RESULTS WITH INSIGHTS
Bespoke customer discovery is enabled by today’s insights derived from synthesizing Dstillery and your advertiser’s 1st party data.
HIGHER PERFORMANCE EASILY ACTIVATED
All insights become audiences ready for activation in a click.
The Audience Studio platform was designed to help you discover, create, and activate high-value audiences quickly and flexibly.
PRE-CAMPAIGN EXPLORATION
Plan with category-level snapshot insights of your audience, view market composition by DMA, or dive deeper into AI-driven content affinity insights to inform messaging, geo-targeting, and media placement tactics.
CUSTOM AUDIENCE CREATION
Innovate using first-party data or use our 2,500+ behavioral attributes, physical locations, or demographics to build new custom audiences based on insights unique to your customers.
MID-CAMPAIGN OPTIMIZATIONS
Find scale and discover prospects based on your highest-value customers to expand your performance. Don’t waste another moment, click and activate insights as audiences to your platform of choice.
EXPLORE
Get snapshot insights for instant audience discovery. Or dive deep into audience behavior for non-intuitive insights to inform planning or messaging.
CREATE
Build custom audiences based on any combination of your 1st party data and Dstillery data. Or choose from thousands of attributes to tailor any of Dstillery’s prebuilt audiences.
Activate Your Audiences Everywhere
Find Dstillery audiences wherever you already activate media.
What Clients Are Saying
“Not only did we save money immediately by switching to Dstillery’s Audience Studio, but we now win more business over competitors because of the strength of our data and the stories we can tell using Dstillery data.”
Anthony Santi / Director of Strategy & Analytics at Townsquare Media Group