Social Targeting, powered by what platforms cannot see

Multimodal AI-powered audiences built from open-web behavioral signals.

Better input, better output

Social platforms only see what happens inside their walls. As frequency climbs, so do costs — while buyers researching your brand, comparing prices, and reading reviews across the open web remain invisible.

Dstillery captures those behavioral signals directly from the open web (not through a category proxy) and refreshes them every 24 hours. That means your targeting reflects what buyers are doing now, not what they did last month.

Get started with your first-party data, keywords, or an existing programmatic audience.

The signal behind the audience

Build beyond the taxonomy

Find the audiences your brand isn’t typically targeting. We build the exact audience you’re actually looking for from open-web behavioral data, not from a menu of preset interests.

Start from where you already are

Already running Dstillery in programmatic? Use that audience as your seed and activate it directly into social. Starting fresh? Tell us your campaign goals, and we’ll build the right audience from there.

Reach people at the right moment

Reach your buyers earlier, before they’re typically targetable inside the platform. Whether upper-funnel or lower-funnel, we’re already there.

One model, activated in social

Seed your model

Tell us who you’re after. You give us a seed, your own first-party data, proprietary data, or an existing campaign audience, or if you don’t have that, we can start from proxy signals like keywords, purchase intent, or search behavior.

Build and train the model

From there, our multimodal AI takes over and we build a model from open-web behavioral signals. It’s one model that learns across ID-based, ID-free, LLMs, and partner data, all together, not as separate siloed signals.

Activate into social

Activate directly into Meta, LinkedIn, TikTok, and more. The same audience, same model, now reaching your buyers on social.

Available across every major social platform

Let's talk about your social campaigns