Blog
The predictive wave and the AI tsunami
Explore how AI is fueling the Predictive Wave in digital advertising, transforming programmatic media buying through greater scale and performance.
How multimodal AI is redefining ad targeting
As part of the U of Digital AI Literacy Alliance series, Dstillery CMO Patti Boyle shares how multimodal AI is reshaping ad targeting.
From Walmart to the boardroom: Julie Lyle’s lessons on leadership and growth
Julie Lyle reflects on leadership, taking calculated risks, building meaningful careers, and creating lasting impact through mentorship and purpose.
Rebuilding loyalty in the age of agentic AI
As agentic AI transforms retail, brands must shift from persuasion to prediction. Explore the future of loyalty, targeting, and commerce.
AdExchanger’s Programmatic AI 2026: Dstillery’s key takeaways
From agentic AI to operational reality, here’s what stood out at AdExchanger’s Programmatic AI 2026.
Advertising alpha: brand marketers are hedge fund managers now
“Now, we are hedge fund managers.” Dave Kersey, Global Head of Media for SharkNinja, made that assertion on a panel that I attended at Horizon Media‘s HorizonOS Labs day. He…
Adtech has a trust problem. AI will solve it.
In his Marketecture Live session in March, LUMA’s Terry Kawaja made ten predictions about the impact of AI on adtech. While they were all thought-provoking, #8 was particularly intriguing, in…
WTF is multimodal AI in advertising?
Multimodal AI understands an endless amount of data signals to build a custom model — powering smarter targeting, activation, and performance.
What Super Bowl LX teaches us about AI in advertising: how AI shifted from experiment to strategy at the Big Game
AI in advertising took center stage at Super Bowl LX, shaping media strategy, audience targeting, and brand investments.
Data Science Deep Dive: modular multimodal system for CTV ad targeting
Why Multimodal Learning Matters Multimodal learning is the next frontier in machine learning. It allows machines to combine different types of data to understand more than is possible from any…