Blog
The agentic media buying hype cycle: observations from the field
In the context of Gartner's technology hype cycle, agentic media buying is approaching the “peak of inflated expectations” stage.
Exploring Predictive Behavioral Targeting: What It Is and How It Works
In the fast-paced world of digital advertising, the ability to anticipate customer behavior isn’t just an advantage — it’s a game-changer. Predictive behavioral targeting offers advertisers a powerful way to…
Soak up the sun and plan a great travel campaign
As the days get longer and the sun shines brighter, we’re ready to make waves this summer at Dstillery. 2024 is expected to see a record-breaking 4.7 billion air travelers…
Who cares about Google’s cookie timeline?
On April 23, Google delayed the deprecation of 3P cookies to 1Q 2025 due to concerns raised by the UK’s CMA (antitrust authority) and ICO (privacy authority). The delay itself is…
Patient-centric healthcare: insights from PHM Healthfront
PHM Healthfront was an inspiring and thought-provoking conference centered on the patient as the key focus of every discussion. There was so much to do in a two-day event featuring…
Ready for a cookieless future? Check out our ID-free® testing guide
Are you ready for a cookieless future? Check out our ID-free® testing guide to ensure your campaigns are future-proof.
Product updates: what’s new?
If you’re looking for the latest Dstillery product updates, you’ve come to the right place. Scroll for the latest updates, features, and announcements. Never miss an update when you subscribe…
3 key takeaways from MediaPost’s Pharma & Health Summit
The event, not surprisingly, focused on the intersection of new product innovations, data privacy, and strategic digital marketing within the pharmaceutical and healthcare industries. Event sponsors and speakers shared a…
Magic or innovation? Experience both with Audience Brief Genius
Your AI-powered audience discovery companion Dstillery’s Audience Brief Genius is not just a tool; it’s a time-saving, stress-reducing partner designed to streamline the audience selection process for your campaigns. Fueled…
MediaPost: the power of search in the holiday spirit
Amid the backdrop of snow-capped mountains, with alpine air so clean you can taste it, 100 industry leaders are gathering for MediaPost’s Search & Performance Summit in Deer Valley, UT.…