With all the developments in AI making its way into programmatic advertising, it has never been a better time to be a programmatic advertiser. Unlike plotting your next trip and picking out a few destinations, you’ve got a handful of sharp audience targeting options too. In the face of a new programmatic future, marketers can do what all of the best travelers do before a big trip – plan, strategize, and innovate with the best tools available.
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Publish date: June 2024