As I reflect on an unforgettable week in Davos, the World Economic Forum 2025 experience continues to resonate. Representing Dstillery at the gracious invitation of The Female Quotient, I had the privilege of joining a dynamic panel to discuss the power of mentorship, sponsorship, and cultivating the next generation of women leaders.

The Power of Sponsorship & Next-Gen Leadership

On stage with Anna Marks, Camilla Maggiori, Bijou Abiola, and our exceptional moderator Amber Coleman-Mortley, we explored what it means to build pathways for emerging talent — not just in theory but through deliberate, meaningful action. These conversations are particularly relevant in the rapidly evolving landscape of AI-driven marketing, where guiding the next wave of women’s leadership is just as critical as technological innovation itself.

Dstillery & AI Innovation: Aligning with UN SDG #9

Throughout the week, a common theme emerged: the role of AI in driving sustainable innovation. Dstillery’s commitment to AI-driven insights and ethical marketing practices aligns with United Nations Sustainable Development Goal #9 (Industry, Innovation, and Infrastructure) — reinforcing the importance of responsible AI development that fuels both business growth and societal progress.

From collaborative discussions on AI regulation to exploring investments in growth-oriented technology, Davos provided a platform to engage with industry leaders on how marketers can harness AI responsibly while maintaining a human-first approach to advertising.

Leadership in a Shifting Business & Political Landscape

Beyond the panels and networking lounges, I had the opportunity to participate in exclusive roundtable discussions hosted by Steve Clemons, Chairman & CEO of Widehall, Washington, DC. These conversations delved into the evolving terrain of leadership, business, and politics, highlighting the challenges and opportunities executives face in a landscape shaped by geopolitical shifts, economic pressures, and rapid technological transformation.

A Seat at the Table: CNBC International’s “CMO Now” Series

One of the most exciting outcomes of the week was getting invited to record a video interview for CNBC International’s “CMO Now” series, set to air later this month in the lead-up to International Women’s Day. This conversation allowed me to discuss the intersection of AI, marketing, and leadership, further reinforcing the pivotal role of AI-driven insights in shaping modern business strategies.

Looking Ahead: Davos 2026 and Beyond

Among the highlights of Davos 2025 was the invaluable time spent with our newest Dstillery Board Member, Jim Weiss, Founder & Chairman of Real Chemistry, and the outstanding EVP/Chief of Staff, Danielle Clark-Brown. As we look to Davos 2026, one thing is certain: the convergence of AI, leadership, and innovation will continue to shape how brands engage, connect, and grow.

For Dstillery, the takeaways from Davos reinforce our vision: to remain at the forefront of privacy-friendly AI innovation, actionable data insights, and digital advertising solutions that drive measurable business impact. I look forward to continuing these conversations, taking actions to continually grow and lead, and making plans to return and reunite in Davos for WEF 2026.

Stay tuned for our CNBC International interview airing later this month, and let’s keep the conversations going!