Introducing DST POV

Welcome to DST POV, a video series sharing Dstillery’s Point of View on the topics shaping the AdTech industry today.

Sit down with your host and Dstillery CEO, Michael Beebe, as he chats with industry experts about trends ranging from consumer privacy to machine learning developments. Keep scrolling to watch the latest videos.

How does Dstillery use first-party data to seed an ID-free® model?

Our Senior Client Success Manager, Sarah Baumer, outlines the options for leveraging first-party data in an ID-free® model.

How does ID-free differ from contextual targeting?

Our Product Manager, Teydin Hall, describes how Dstillery’s privacy-safe solution, ID-free, differs from traditional contextual solutions.

Where does ID-free get its signal?

Our Product Manager, Teydin Hall, explains how ID-free gets its signal from our opt-in panel-based data.

How is Dstillery solving user privacy at face value?

Our Chief Data Scientist, Melinda Han Williams, explains how Dstillery’s ID-free solution shifts the focus from targeting the person to identifying the most valuable impression for a brand’s advertisement.

What was the learning that changed Dstillery’s approach to targeting?

Our Chief Data Scientist, Melinda Han Williams, explains how Dstillery shifted the focus to understanding the impression, rather than the user.

Navigating the Economic Environment: How Dstillery Helps Clients

Patti Boyle, Dstillery CMO, discusses how we work with clients to assess their real-time KPIs. By combining our ID-based and ID-free solutions, brands can stretch their budgets and improve performance.

Why advertisers should experiment with both ID-based and ID-free solutions.

Patti Boyle, Dstillery CMO, explains how advertisers should implement both strategies to see results today and prepare for the future.

No First-Party Data? No Problem.

Our Senior Client Success Manager, Sarah Baumer, explains how Dstillery’s flexibility in seeding models is what makes our products truly unique.